Sean Combs, also known as P. Diddy
or Puff Daddy, is an American rapper, record producer, and entrepreneur.
He gained fame in the early 1990s as a talent manager for artists like Mary J. Blige and Jodeci.
His debut album, "No Way Out," won
the Grammy Award for Best Rap
Album in 1998.
Combs founded Bad Boy Records,
which signed successful artists like
The Notorious B.I.G., Faith Evans,
and Mase.
He has produced tracks for big names such as Mariah Carey, Usher, Lil' Kim
and Boyz II Men.
Beyond music, Combs expanded into fashion with the clothing line Sean
John, reality TV with "Making the
Band," and spirits with the vodka
brand Ciroc.
Diddy has a reported net worth of $800 million, making him one of the richest rappers ever.
He has earned over $1 billion in the
last two decades through strategic business ventures, notably his partnership with Diageo.
Diageo paid Combs $1 billion from
2007 to 2023 for his work with
Ciroc vodka and DeLeon tequila.
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